Genevieve Bassellier
Title: Associate Professor, Information Systems; Vice-Dean, Programs
Research areas: Digital Goods, Digital Platforms, Information Technology Strategy, Technology & Innovation
Sameer Borwankar
Title: Assistant Professor, Information Systems
Research areas: Digital Platforms, Human-AI interaction, Platform for Online Marketplaces, Social Media
Cameron McRae
Title: PhD Student; Marketing
Research areas: Big Data & Machine Learning, Consumer Behaviour, Digital Platforms, E-health, Food Marketing, Health & Wellness, IT & Societal Change, Retail Marketing, Social Enterprise
Hyunji So
Title: Assistant Professor, Information Systems
Research areas: Business Analytics & IT, Digital Platforms, Human-AI interaction, Impact of AI & Analytics on Work, Online Advertising, Social Media
Changseung (Chang) Yoo
Title: Assistant Professor, Bensadoun School of Retail Management; With affiliation to Information Systems Area, Desautels Faculty of Management
Research areas: Digital Platforms, Online Advertising, Retail, Social Media
Clarice Zhao
Title: Assistant Professor, Marketing
Research areas: Big Data & Machine Learning, Consumer Decision Making, Digital Platforms, Marketing/Consumer Analytics, Retailing, Statistical Methodology
