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Seminar: Marketing and Sales Excellence

Wednesday, March 14, 2018

Winning tools, processes and practices for market success...

Seminar: Jay Russo, Cornell University

Friday, May 9, 2014 10:00to11:30

What is Desired in the Desirability Bias? Jay Russo Cornell University1001 rue Sherbrooke Ouest, Montreal, QC, H3A 1G5, CA/desautelsCategory: Desautels Faculty of Management

Social value and content value in social media: Two paths to psychological well-being

Published: 10 February 2017

Authors: Jiao, Y., Jo, M.S., Sarigollu, E. Publication: Journal of Organizational Computing and Electronic Commerce  Abstract: 

Seminar: Xin Wang, University of Cincinnati

Wednesday, March 5, 2014 10:00to11:30

Mining Consumer-Generated Product Reviews to Automate Market Structure Analyses...

Feeling Guilty or Ashamed? Think about Your Emotions before You Shop

Published: 16 October 2014

Suppose you grabbed a few cookies before heading out to the grocery store and start to feel guilty or ashamed about breaking your diet. According to a new study in the Journal of Consumer Research,...

Professor Dotzel Wins 2013 Best Services Article Award

Published: 11 July 2014

Professor Thomas Dotzel has won the 2013 Best Services Article Award at the 23rd annual Frontiers in Service Conference held in Miami from June 26-29, 2014. The award comes from the American...

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